Reznor revolt makes Radiohead's look tame

This weekend, veteran angst evangelist Trent Reznor sparked some hefty Internet buzz by releasing his new Nine Inch Nails album online for free or cheap download. It’s easy to say that he’s simply following in the footsteps of Radiohead’s In Rainbows, but marketing folks would be wise to look closer. This isn’t a “pay what you want” giveaway that tests the morality of the masses. In fact, it’s a well-planned strategy that might just offer a glimpse into the future of the music industry.