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My dream of hogging the road in a 27-foot-long, 14,000-pound frankfurter could finally become a reality if I win Oscar Mayer's contest to let someone "lease" a 2014 Wienermobile for a day.
Mcgarrybowen touts the promotion in an amusing spoof of a luxury car ad tagged "Form. Meats. Function." Potential leaseholders are asked to tweet with the hashtag #Tweet2Lease to explain why they are worthy—or as the ad puts it in dealership pricing terms, "1 tweet and 140 characters down."