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UPDATE: Red Stripe confirms the brand has wired the money to the Jamaican team and that the bobsled has been purchased. See below for details.
The Jamaican bobsled team has been a world-famous underdog since first appearing on the Olympic scene in 1988. The team’s unlikely path to the global stage was made famous in the 1993 movie Cool Runnings, but returning to the Olympics has been a challenge ever since, with financial support often in short supply.