Reactions to the All-Female Ghostbusters Trailer Prove It’ll Be the Most Polarizing Movie of the Year

A culture war's odd new battleground

Usually, a major movie's first big trailer generates one of two reactions—passionate enthusiasm or shrugging indifference. That's certainly not the case with the new Ghostbusters film. 

@griner David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."