Raindrops on a Dreary Day Race to the Finish Line in Clever Horse Racing Ad

Ad for England's Royal Ascot creatively anticipates the return of the sport

raindrops running down a window
Watching raindrops becomes a sport in British horse racing ad. Royal Ascot/Isobel

LONDON—Horse racing is a popular sport in the U.K., but like all live events, lockdown restrictions mean spectators have been banned from watching it in person.

@saramayspary sara.spary@adweek.com Sara Spary is a freelance journalist based in London. She's been a reporter for eight years, covering advertising and consumer brands.