Popeyes Wants to Share Its Netflix Password With You

Its new campaign is dubbed 'Fried Chicken 'n Chill'

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What’s the true meaning of family? Sharing streaming passwords, of course.

Keeping in that family spirit, Popeyes is giving a Netflix username and password to 1,000 customers who tweet a picture of their at-home fried chicken order with the hashtag #ThatPasswordFromPopeyes. The Netflix accounts will be active for one month.

“We really treat everyone as family,” said Popeyes global CMO Paloma Azulay, who assumed the role last month and will oversee international expansion. Southern hospitality—treating everyone as family—is a big part of Popeyes heritage, she said.

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