Pilk Is the Drink of Choice for Santa and Lindsay Lohan in Pepsi's Holiday Campaign

Beverage giant encourages fans to enjoy the drink in a new way

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In today’s culture there’s no shortage of creative, unique and even weird drink combinations. For the holidays, Pepsi is reviving a niche favorite with some help from Lindsay Lohan.

The brand is encouraging fans to try an unconventional twist on a holiday favorite, Pilk. For those who may not know, Pilk is the combination of Pepsi and milk, which many may also remember from the 1970s sitcom Laverne & Shirley. The concoction experienced a recent resurgence thanks to TikTokers who recirculated the mix under the name “dirty soda.”

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