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Minneapolis-based installation artist HOTTEA has been chosen as Perrier’s first-ever Artist of the Year, and will be designing the brand’s next line of limited-edition packaging.
Perrier is known for creative packaging inspired or driven by artists and celebrities, including Dita Von Teese and Andy Warhol, but this is the first time it’s used crowdsourcing to inform its label designs.
The selection was part of the brand’s ARTXTRA program, an arts initiative launched in 2016 to support emerging contemporary artists.
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