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Sony's living mannequins can shuffle aside. Old Navy's got something even better: supermodelquins! They appear in a new Old Navy flier designed to look like a celebrity magazine, and they'll soon be invading the retailer's stores. The campaign is getting splashed across the media today, generating lots of free impressions, so naturally the agency is Crispin Porter + Bogusky. Maybe Crispin got the idea for lifeless models from Bill Gates and Jerry Seinfeld's work in the agency's Microsoft campaign.
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