Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Building owners can sometimes be slow to switch property managers, even when they’re not satisfied with their current ones. So French real estate management company Bellman created a cheeky ad campaign saying that if you’re willing to put up with frustrating service, you must be quite the masochist.
In a study conducted by Bellman with Harris Interactive in November 2021, nearly half of respondents (45%) who were home co-owners said they are dissatisfied with the management firm in charge of their co-ownership.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in