Oatly and Minor League Baseball are 'Down to Clown' in Unique Partnership

The collaborators are introducing halftime shows and other cheeky new rituals to the storied game

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There’s no halftime in baseball, and fans have to wait until the seventh inning stretch to be part of the entertainment by serenading the crowd with their rendition of “Take Me Out to the Ballgame.” 

Oatly and Minor League Baseball are fully aware of the storied traditions but ready to add their own twists with a partnership that will spawn such features as a mini-halftime show, a designated “oatfield,” a “sixth-inning shrug” and an “eighth-inning eye roll.”

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