Nothing can bring Las Vegas’ slogan down

Ever since it launched, Las Vegas’ tourism slogan for leisure travelers, “What happens here, stays here,” has been polarizing. Some think its celebration of risqué behavior is “repulsive.” Others say it hurts the city’s image among business travelers (although convention figures seem to refute this). Lately, the criticism has become more pointed, with some claiming the slogan actually makes

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in