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The skin care industry has historically been slow to prioritize diversity and inclusivity, but a new global campaign from beauty brand No7 seeks to change that.
A survey from the brand, which is owned by pharmacy giant Walgreens Boots Alliance (WBA), found that 56% of people in the U.K. with non-white skin tones do not feel represented by the skin care industry with products that are designed for them. Meanwhile, in the U.S., 63% of women of color feel there are not enough effective skin care products for them.
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