Nike, Google and BBH Just Made the World’s Coolest Basketball Courts

Manila's Hyper Courts bridge the digital and physical

Nike, Google and BBH Singapore have partnered for a remarkable online/offline project called Nike Hyper Court, which brings digital content to beautifully painted physical basketball courts, beginning in the Philippines.

The Business of Marketing

Don't miss The Business of Marketing, a new series featuring leading c-suite executives sharing insights on the importance of leveraging the intersectionality of marketing, finance, technology, HR and the boardroom to drive business growth. Tune in.

@nudd Tim Nudd is a former creative editor of Adweek.