Newark Finally Gets a Worthy Celebration in This Lovely, Multifaceted Tourism Film

Palette Group takes viewers on a whirlwind tour of the city's rich legacy and resilient culture

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

For many Americans who’ve spent time on the Eastern Seaboard, Newark, N.J., is often seen as little more than an option on the drop-down list of airport possibilities for visiting New York City.

And while yes, Newark is a major transit hub for sea and air alike, it also boasts centuries of history as one of America’s oldest cities. Settled by Puritans and raided by the British during the American Revolution, Newark is today one of America’s most diverse communities, with a population that’s more than 50% Black.

To

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in