New Invention Creates Aromatic Bubbles That Can Be Branded in Flight

Get a whiff of SensaBubble

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SensaBubble sounds (and looks) like something Wile E. Coyote would use in his Sisyphean pursuit of the Road Runner, but it's actually a real idea that could become a popular new toy among marketers and event planners.

Developed by a team at the University of Bristol’s Department of Computer Science (which explains the intense jargon in the video below), SensaBubble creates bubbles filled with a scented fog, then blows them into the air. 

When popped, the bubbles release aromatic puffs that linger in the air.

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