Nastyass Honey Badger Stars in Latest Pistachios Ad

New spots also feature Kermit and Mr. Bill

Honey badger don't care who's in the Wonderful Pistachios ads. It will eat the Winklevoss twins for lunch, with a side of cobra. Yes, the pistachio growers have called on one of the biggest viral-video stars of 2011, the "crazy nastyass honey badger," along with narrator Randall, for its latest spot. The honey badger is probably the last character you'd expect in a food ad, but this marketer will literally hire anyone or anything. After the jump, check out two other new spots, one with Mr. Bill and one with Kermit the Frog—who hopefully shot his ad on a different day than the badger.

@nudd Tim Nudd is a former creative editor of Adweek.