Nary a Sponsor In Sight, This World Cup Animation Is a Charmer

Gentleman Scholar tribute is good fun

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As a general rule, World Cup advertising tends to include fast food, soda or any other manner of official connection to the tournament itself. Stretching its legs, however, creative production company Gentleman Scholar created a tribute to the happenings in Russia, leveraging its impressive roster and animation chops.

Focusing on the diverse nature of the World Cup, the film is a delicious romp through several styles and techniques—not relying solely on one animator and highlighting the impressive talent that the production company is known for.

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