Mother N.Y. Staff Posed for Hairdo Pics That Their Local Barber Shop Is Using for Real

Fun project at the Port Authority

Driving relevance means driving growth. Join global brands and industry thought leaders at Brandweek, Sept. 11–14 in Miami, for actionable takeaways to better your marketing. 50% off passes ends April 10.

It's gotta be the hair.

Mother New York staffers have quietly pulled off a very fun agency selfie project, helping to replace the dated hairdo pics in the window of their favorite local barber shop with stylish portraits of the Mother employees themselves.

The project, for John's Barber Shop in NYC's Port Authority, gave the window treatments "a much needed facelift," reps for the agency tell AdFreak. "Employees are featured for their style, grace and excellent work in what will become a postmodern take on the glamour shot."



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in