Milwaukee Shows How Local Partnerships Can Spread the Word About Getting Vaccinated

Created by Hanson Dodge, the campaign features "authentic voices" from local residents

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It takes a village to raise a child, and a county to raise awareness of Covid-19 vaccinations—with the help of some advertising, too.

Amid the glut of misinformation and fearmongering around vaccines, some brands have urged customers to book their appointments for immunization. Krispy Kreme, somewhat controversially, offered free donuts to those who had received the vaccine, while Budweiser rolled out its “Good Times Are Coming” campaign, a nostalgic slideshow of images when it was neither uncommon nor unlawful to embrace loved ones.

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