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Since its beer sucks, all St. Pauli Girl really has to offer is its St. Pauli Girl barmaid spokeswoman. Thus, they make a huge deal each year of introducing the latest woman to don the lederhosen. This year, it's Jennifer England of Lansing, Mich. A former Miss Venus Swimwear International and Miss Hawaiian Tropic International, she becomes the 27th woman to put on the iconic barmaid outfit. As usual, the brand is centering its PR campaign around the new St.
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