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If you’ve ever wondered where innovations in the toilet industry happen, you’ll kick yourself when you find out. Naturally, it’s in Porcelain Valley.
A new campaign for American Standard from Minneapolis agency Solve introduces viewers to Silicon Valley’s less glamorous, more functional cousin, where engineers in lab coats stand in showers fully clothed in ponchos, and walk around carrying parts of porcelain thrones with great purpose.
A 30-second TV spot captures the spirit of the place with delightfully snickering glee.
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