McCann Says Farewell to the London Olympics With Ad

Agency for the Games left with gap on roster

McCann Worldgroup, the American ad agency that shockingly won the ad account of the 2012 London Olympics in 2009, notoriously defeating Britain's WPP Group, led by Sir Martin Sorell, bids a fond (and fun) farewell to the Games with this full-page ad in today's Times and Daily Telegraph. McCann handled advertising, promotion, PR and digital communications in what is believed to have been the biggest marketing project in British history.

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