Marie Kondo and Keegan-Michael Key Spark Joy and Extra Storage Space in Google One Ad

Agency Omelet imagines the cloud service as a magical, physical place

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If those random snaps in your phone of you devouring a grilled cheese sandwich after a fun night out still make you smile, Google and beloved organization expert Marie Kondo want you to know that there’s actually space available for those alongside every other memory you wish to keep close.

Google worked with L.A.-based indie agency Omelet on a short film for subscription storage cloud Google One. Directed by Terri Timely of Park Pictures, the three-minute-long film, which launched today, stars actor and comedian Keegan-Michael Key as the Google user in distress and Kondo as his all-knowing guide through a more organized digital life.

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