Malcolm in the middle

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AdFreak had the good fortune of chatting with “marketing god” (hey, that’s what the press release says!) Malcolm Gladwell at Elaine’s last night, at Fast Company’s party for its January cover boy. (You can read the Fast Company story here.)

The New Yorker writer told the crowd that being on the cover of a glossy magazine has been great—but not so great for his doorman, who was bummed to find out that Gladwell is not, in fact, a rap artist.

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