Maker's Mark Leaving Alcohol Content Alone After Social-Media Flogging

Cheers! Following a social-media protest from its customers, Maker's Mark has reversed its decision to lower the alcohol content of its bourbon to 84 proof. The dilution solution was designed to increase supply in the U.S. and foreign markets, where demand has soared, owing no doubt to the rising need of the masses to drown their shame and sorrow since the Harlem Shake caught on. Most of the complaints were about how cutting the alcohol content from 45 percent to 42 percent would ruin the Maker's Mark taste.