Love It or Hate It, Artists Are Already Remixing the New Instagram Logo in Amazing Ways

#myinstagramlogo lives on

Headshot of Tim Nudd

Much of the backlash against the new Instagram logo can be chalked up to the simple fact that it isn't the old logo. The old logo, in fact, was so well loved that it inspired a widely used hashtag, #myinstagramlogo, which—as we wrote about two years ago—was used to tag photos and videos in which users made their own creative versions of the logo.

#myinstagramlogo would seem to have been put in jeopardy by the redesign, which hasn't been getting a lot of love in many quarters. But in fact, creatives across the photo app have already been hard at work reinterpreting and remixing the new mark for a whole new lovely round of #myinstagramlogo posts.

And only a small minority of them are jabs about the change itself.

Check out a gallery of some of the more amazing creations below. Via DesignBoom.

Photo by runnerkimhall

Photo by jarrett.hendrix

Photo by tashalakoz


A video posted by doro ottermann (@doro_bot) on

Video by doro_bot

Photo by aurelycerise

Photo by drawinglea

Photo by marlene_drawings

Photo by andypray

Photo by self_taught_art


A video posted by 2factory (@2factoryparis) on

Video by 2factoryparis

Photo by rie.soma

Photo by jasonartist

Photo by joselourenco

Photo by esposin and cukingcocinadereyes

Photo by deliciousmartha

@nudd Tim Nudd is a former creative editor of Adweek.