Little Steven: rock ’n’ roll belongs in TV ads

Steven Van Zandt—E Street Band guitarist, Sopranos thug, rock ’n’ roll savior—has written a short piece for Billboard about selling rock songs for TV commercials. To put it mildly, he’s in favor of it. He writes: “During the height of the rock era, if one of your songs was used in a TV commercial, your career was on the way out. And after the late ’60s, hit singles weren’t even cool again until the ’80s.