Liquid-Plumr's Ridiculous Holiday Sweaters Give You Festive Butt Crack

Three varieties of cheek

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You have your ugly sweaters, and now you have your cheeky sweaters.

Every brand in the universe seems to be getting into apparel. And so, of course Liquid-Plumr has created the limited-edition Cheeky Cheer Collection, featuring three sweaters that show off ample fake butt crack in the back.

The sweaters, inspired by the brand’s revealing ad campaign, are available in three unique designs—Back-Shelf Elf, Snowball Booty and Baby Got Ginger Back. The brand advises you to buy one at liquidplumr.com/cheekysweaters or

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