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Leo Burnett’s Global CCO on How Creativity Connected People Through the Pandemic

Chaka Sobhani discusses bringing humanity to the forefront of the creative process

chaka sobhani — Chaka Sobhani talked about how the pandemic forced creatives to take view creativity through a lens of humanity.Adweek

By Kyle O’Brien

June 17, 2021

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Two years ago the advertising community had no idea it would be in the midst of the biggest disruption the industry has seen. The Covid-19 pandemic changed the whole business, including how creativity gets done, but there have been some positives in the way the creative industry has been able to respond, according to Chaka

Kyle O’Brien

Kyle O’Brien is a staff reporter for Adweek and editor of AgencySpy.

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