'Know Your Girls' Campaign Spotlights Breast Cancer's Tragic Toll on Black Women

The disease strikes the group younger and more aggressively

Black women in the U.S. are 40 percent more likely to die from breast cancer than white women. In some cities, that percentage increases to 74 percent. To address this disparity, breast cancer organization Susan G. Komen and the Ad Council have launched a multimedia campaign called “Know Your Girls.”