Kids Swear Their Faces Off in This Uncomfortably Hilarious Ad for Smart Cars

What are you teaching your children?

Hit refresh on your social media strategies. Head to Social Media Week in NYC this April 9–11 for campaign insights, content inspiration and new industry connections. Register before March 4 to save 20% on your pass.

Next up in our Kids Behaving Inappropriately series, BBDO Berlin got a bunch of children to yell extremely dirty words to make a point about Smart cars, and how they can lead to a more calm, lighthearted temperament.

My favorite is the little guy in the suit. Angry, angry young man.

Smart cars look a lot like artisanal jelly beans, but that is by design—Mercedes-Benz design, as it turns out. The video goes on to show off the car's maneuverability and convenient parking size, although the street was oddly free of traffic hazards in what was supposed to be a stressful urban environment.



Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in