Kia Posts a 5-Hour Video of Adriana Lima Waving a Flag

The ultimate in extended Super Bowl teasers

Headshot of Tim Nudd

Kia's first Super Bowl teaser this year was a 15-second clip of supermodel Adriana Lima waving a checkered flag. Now, the automaker has unveiled a companion piece—a five-hour video of supermodel Adriana Lima waving a checkered flag. It's all in super slo mo, so it's kind of cheating. But Lima's fans don't seem to mind. "Need this in 1080p," says the the top comment on YouTube. (The person who emailed us the clip opined: "It might be the greatest thing on the interweb.") It certainly is the longest Super Bowl teaser in a year of long teasers. Lima appears with half of the Western world in Kia's actual Super Bowl ad—see the extended cut here.

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@nudd Tim Nudd is a former creative editor of Adweek.