KFC Put GPS Directions on a Cassette Tape in Tech Innovation That’s Useless but Funny

The Colonel narrates a special journey

KFC wants to prove it doesn’t take the easy path. So it decided to invent a device that’s just shy of useless—namely, a cassette tape that offers driving directions.

@GabrielBeltrone gabriel.beltrone@gmail.com Gabriel Beltrone is a frequent contributor to Adweek.