Johnnie Walker Bottle Celebrates Hit Netflix Show Using Hidden UV Codes

Promoting the limited edition red-label packaging will be a social media drive

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Diageo’s whisky brand Johnnie Walker has teamed with the world’s largest streaming platform Netflix with the release of its limited-edition Red Label bottle which ties into its crime show Money Heist or as it is known in its Spanish homeland La Casa de Papel (The House of Paper).

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