Jeep campaign in a katrillion little pieces?


Since Fark.com already used the “if you think X should happen, turn to page Y” joke in connection to this story, I’ll just get straight to the point: Chooseco LLC is suing DaimlerChrysler, claiming the latter’s “Choose your adventure” spots for Jeep (see one here) pervert the spirit of adventure and opportunity found in the “Choose Your Own Adventure” books put out by the Vermont-based publisher.

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