Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Can a major magazine cover be shot using just an iPhone7 and Portrait mode? The best current answer to that question is the Feb. 17 issue of Billboard.
Photographer Miller Mobley normally shows up for assignments like this one, with Camila Cabello, toting Mamiya 645DF and Canon 5D Mark III cameras, tripods and elaborate lighting systems. But as he told Mashable senior technology correspondent Raymond Wong, he was up for the challenge of a stripped-down shoot when Billboard came to him with the idea and learned of the current limitations of such an endeavor:
Shooting with an iPhone 7 Plus and Portrait mode requires more thought into things like composition because, not only are you working with less resolution to crop later when compared to a beefy DSLR, the mode requires that you “preview” it from a certain distance (the phone camera needs to be within 8 feet of the subject and...
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in