Intel Beautifully Tells the Story of the 13-Year-Old Who Invented a Low-Cost Braille Printer

Meet Shubham Banerjee

Learn how the creator economy is transforming the marketing landscape, and how to cultivate partnerships to grow engaged communities at Social Media Week: The Creatorverse, May 16–18 in NY. Register now to secure your early bird pass.


Intel's new Meet the Makers campaign, meant as a cheerleader for innovation, launches this week with an unexpectedly moving short film.

The first in a series of four directed by Josh Soskin, the clip highlights 13-year-old Shubham Banerjee, who invented a comparatively inexpensive Braille printer, and is planning to bring it to market with the help of Intel. 

As the clip explains, Banerjee started down that path when a letter asking for donations to the blind arrived at his house.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in