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Intel's new Meet the Makers campaign, meant as a cheerleader for innovation, launches this week with an unexpectedly moving short film.
The first in a series of four directed by Josh Soskin, the clip highlights 13-year-old Shubham Banerjee, who invented a comparatively inexpensive Braille printer, and is planning to bring it to market with the help of Intel.
As the clip explains, Banerjee started down that path when a letter asking for donations to the blind arrived at his house.