Instead of Just Ads, Equinox Made Crazy Luxe Products That Tell Their Own Story This New Year's

W+K dreams up the Commitment Collection

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

So, you put on a few pounds over the holidays. What would it take to entice you to work off that festive flab at high-end fitness club Equinox?

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