Illinois lawyers using Lincoln, Obama in ads

The Illinois State Bar Association is trying to boost the perception of lawyers by carting around a big picture of Abraham Lincoln's face. Mobile ad trucks are arguably the least classy mass medium, better suited for local sandwich shops and the like, so this method essentially equates the bar's membership to baloney on rye. The Honest Abe mosaic, created by ad shop &Wojdyla, is made from images of more than 500 other lawyers from the Prairie State, including Barack Obama and Hillary Clinton. See a larger version of the mosiac here. Reminding people that Obama and Clinton are lawyers probably won't do their images much good. And if the truck gets stuck in traffic behind an ambulance, well, that would be regrettable.

—Posted by David Gianatasio