Awards & Honors

Ikea's 'Pee Ad' Wins Grand Clio, Alongside Palau Pledge, Wendy's Mixtape and More

Innovation and bold ambition dominate the year's top honorees

Agency Åkestam Holst won the Print Grand Clio for its ad that doubled as a pregnancy test.Åkestam Holst
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By David Griner

October 4, 2018

If you had any doubt that advertising has become an arms race of creative innovation, you need look no further than the top winners in this year’s Clio Awards.

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David Griner

David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."

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