Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
We can all appreciate that in tough economic times, restaurant chains feel they have to try "snappy" themes to stay competitive. Even so, I do not now, nor do I ever, wish to experience a “burrito stimulus,” which is how Qdoba Mexican Grill describes its new promotion. Also, I do not want to eat any food that promises (threatens?) to “Love ya back”—another of Qdoba’s new catchphrases. I’ve never eaten at Qdoba Mexican Grill.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in