How Wedding Brands Are Helping Distressed Couples Amid COVID-19 Cancellations

Zola and The Knot Worldwide have been helping couples navigate unprecedented changes

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Nary a wedding bell rings or a glass breaks with the exaltation of a teary-eyed crowd’s mazel tov during a global pandemic.

Social distancing, travel bans, self-imposed quarantines and periods of self-isolation have rendered jubilant springtime celebrations of marriage silent. Couples have been left with no choice but to postpone their nuptials (or come up with anti-contagion alternatives that looked nothing like the planned “I Do” fantasies of Pinterest boards).

For leading wedding companies Zola and The

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