How Super Bowl Arrivals in Minneapolis Will Suddenly Be Whisked Off to Jackson Hole

Colle McVoy's 'VRnoculars' offer an immediate mountain escape

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Nobody really wants to be in an airport. But a clever tourism stunt around next weekend’s Super Bowl in Minneapolis offers an unexpected way to get out.

Imagine walking through the terminal, past vaguely off-putting chain restaurants and willfully bland decor, then stopping to see one of those old-school binocular stands—the coin-operated, rotating metal kind mounted at outdoor tourist sites everywhere.

But when you put your eyes up to the goggles, you don’t get a closeup of the nearest Starbucks.

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