Technology

How Albert Einstein Will Help Promote Energy Saving in Britain

The father of modern physics is featured in bathtub while using his phone to post selfies

Albert Einstein takes a bath and some selfies while promoting the need for smart metersSmart Meters
Headshot of Stephen Lepitak
By Stephen Lepitak

April 28, 2021

What would Albert Einstein say about today’s hand-held tech revolution? Or the efforts to control its energy consumption?

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Headshot of Stephen Lepitak

Stephen Lepitak

Stephen is Adweek's Europe bureau chief based in Glasgow.

Recommended articles
Related Articles
Can a Foam Party Change the World? Sustainable Household Brand Method Hopes So
Sustainability

Can a Foam Party Change the World? Sustainable Household Brand Method Hopes Soicon-image

By Stephen Lepitak

A Surprise Ending Marks This Quirky French Retailers Commitment to Sustainability
Retailing

A Surprise Ending Marks This Quirky French Retailer’s Commitment to Sustainabilityicon-image

By Stephen Lepitak

Comic Relief Co-Founder and Filmmaker Richard Curtis on His Deforestation Campaign
Climate Change

Comic Relief Co-Founder and Filmmaker Richard Curtis on His Deforestation Campaignicon-image

By Stephen Lepitak

Sustainability

Ikea Campaign Shows Consumers How to Live More Sustainablyicon-image

By Stephen Lepitak

Microlearning
View All

Organize and Leverage Your Measurement Toolbox

Subscriber Onboarding and Engagement Done Right

Why Marketers Need Collaborative Work Management

How to Use Video at Every Stage of the Customer Journey

You Might Like

Are You Making Informed CTV Ad Buys?

By DISH Media

What Can You Do to Meet Shoppers’ Desire for a Better Overall Experience?

By Jane Butler, Managing Director, Google

64% of CPGs Will Increase Retail Media Spending in 2023

By LiveRamp

Marketing Costs Are Rising—But That Doesn’t Mean You Have to Cut Back

By Matthew Tilley, Executive Director of Marketing, Vericast