How a Minimalist Furniture Line Was Designed Specifically for the Visually Impaired

BBDO Bangkok's collection for HomePro uses stark color contrast for added visibility

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For millions of people living with visual impairment, uniformly colored home decor can form a murky obstacle course.

A new furniture set from agency BBDO Bangkok and client HomePro promises not only to spice up a home’s interior design but also to better accommodate the needs of those living with vision disabilities.

The agency’s 7:1 Collection—named for its striking and intentional color contrast ratio—was designed to embrace what science has shown to be the most accessible color pairings.

Each of the items in the collection, which includes sofas, chairs, shelves and kitchen and bathroom counters, is framed with trim of a contrasting color from the base shade that sets the piece apart from its surroundings and provides a basic shape to indicate its function, according to a video accompanying the collection’s release.

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