How 8 Brands Assembled Their Marketing Tie-Ins With Avengers: Infinity War

From Geico to Infiniti and beyond

Adweek's annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. Sign up early to save.

There are a ton of questions surrounding this week’s Avengers: Infinity War premiere. Touted as the final installment in a decade-long run of movies that started with 2008’s Iron Man, there’s been rampant speculation among fans for months on a number of fronts. Which characters might die? Will this open the door for the X-Men to join the Marvel Cinematic Universe if the Disney/Fox merger receives approval? Is someone we know and love actually a shape-shifting Skrull invader?

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in

Your sites feature HTML here...