Houston Astros' Spoof of Viral Shopping Mall Ad Is Almost as Bad as the Team's Record

Mitts and hats and mitts and hats!

Come learn from the good, bad and ugly examples of what works, what doesn’t, and what you need to know now about the new era of social media at Social Media Week, April 9-11 in NYC. Register now to save 20% on your pass.

When you have a .420 winning percentage, you come up with creative ways to put butts in seats. And Houston Astros pitchers Dallas Keuchel and Collin McHugh certainly didn't balk at the idea of giving advertising a shot in the form of this parody of last week's viral mall commercial from Missouri. 

While the original spot was indeed bad on purpose, we're not sure what motivation these guys had in spoofing it. But it turns out to be a wonky inside-the-park home run in its own right.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in