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It's a special week in Honda land, as ad agency RPA is enacting a sweeping plan to spread good cheer—online and off—as part of a five-day "Summer Cheerance" event.
A key part of the campaign involves interacting with people on Twitter—replying to seemingly random posts with "funny, crazy or just plain weird cheer videos, memes and GIFs," the automaker says.
Check out a few of those here:
@g_will12 Just think of how happy you will be when your shift ends though.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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