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Is there life after soccer, and what do the world’s elite footballers do if they’re not at the World Cup?
They create their own topiaries, throw massive pool parties, style their friend’s hair and decorate cakes like a boss.
At least that’s the solution devised by Wish, an online retailer, for a group of athletes whose teams didn’t make it to the championship games in Russia for a series of ads called, “Time on your hands.”
In its first global campaign, created in-house with an assist from London-based Archers Mark, Wish tapped soccer stars from Italy, Wales, Holland, Chile and the U.S.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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